The JA Delmas network marked a decisive turning point in its history by officially revealing its new name on October 19, 2023.
Jean-Luc Konan, who took over the reins of the Cat dealership in West Africa, proudly revealed «Neemba,» the company's new name, which embodies the values of Leadership, Innovation, Vitality, and Exemplarity.

For this Caterpillar partner dealer since 1932, this transformation goes beyond a simple name change, marking a transition to African governance and a greater commitment to regional development. The 11 subsidiaries and 2,500 employees will now be united around an integrated vision, combining innovation and operational excellence.

The 11 subsidiaries and 2,500 employees will now be united around an integrated vision, combining innovation and operational excellence.

The company's ambition is to «Build a land of excellence,» placing people and their development at the center of its priorities, with a strong commitment to sustainability and social responsibility.

Neemba is putting this commitment into action by launching two major projects: The Component Refurbishment Center in 2024, which will offer an eco-friendly solution for refurbishing used components, thereby helping to reduce waste and carbon footprint. And the opening of the Neemba Academy in 2025, which will become a central pillar for skills development, promoting a culture of learning, and deepening technical expertise.